Buying Domain Name – Simple Tips For You
If you want to know if buying domain name is a necessary step for your online business, the answer is yes. If you’re building a business online you must start ‘branding’ yourself (creating an identity) one of the best and easiest ways to do that is to have a memorable domain name that is uniquely yours.
If you don’t buy a domain name and you rely on free services such as WordPress, than your domain name will be something like WordPress.com/yourdomainname. That looks very unprofessional and won’t go very far trying to prove to would be customers that they should do business with you.
Please realize that even if you want to use a WordPress blog theme for your website you can still use it with your own domain name, it would just be yourdomain.com… much more professional.
Now, to pick out a great domain name. When it comes to this step many people get it wrong. They will try to come up with some ultra clever name, which isn’t all bad but it’s not generally the best way to go. What is a better option than being clever is being smart : find a keyword related to your product or service that is searched for a lot every single month and use that as your domain name. That way you can benefit from all that free traffic.
For example, if you are selling products in the weight loss niche and you’ve found that the keyword ‘weight loss for women’ gets a ton of monthly searches than that keyword would make a great domain name: “WeightLossForWomen.com” See how that works? Every time someone did a search your website would be right there at the top.
Great domain names are still available but it does take some time to weed through all the possibilities to find one that is available. When it comes time to actually buy your name you’d be better off to start with a long list of possible keywords that could be used for domain names since many options will already be taken.
Keep your domain name to no more than 4 words (all of these guidelines are just that, guidelines. Sometimes you will find a great keyword domain name that just doesn’t fit into these parameters, use common sense). It’s also a good idea to stick with a .com, .net or .org. These are the extensions I’ve personally used and have had good luck with.
To buy your name simply go to a place likeĀ NameCheap to buy it. Domain names will only cost about $10 a year.
Websites are the real estate of the internet. If you’re serious about building a long term profitable online business you should be buying domain name for each and every website you put up. Just don’t go pick out any name for your domain. ‘BobsWebsite.com’ isn’t going to leave a very professional image with your potential customers.
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