Guess what? I just bought the latest and greatest product that guarantees I will start making a six figure income. According to the sales letter I don’t need to do anything just sit back relax and watch the money flow!

Did You Get This Too?

Wasn’t it a great deal? Only $297.00 for unlimited wealth.

Ok, now it is time for the truth!

There is no product that will make you a fortune without you putting in the effort to make it succeed. PERIOD.

Can you make a six figure income online?

Yes you can!

Will you be able to do it without doing any work?

No you can’t!

Can you make $10,000 in the next 30 days?

Yes you can but…

…to make $10,000 in the next 30 days one of two things has most probably happened. Either you spent the last six months to a year building up to this or you spend $9,000 to make the $10,000 some people even spend more than $10,000 to make $10,000.

Just a minute…

…you saw the screen the screen shot of the persons income on the sales page. They have to be making that much money.

First off screen shots can be faked but even if they aren’t faked they don’t show you the entire story.

For example: There are a number of people selling products that tell you how to make a fortune with ClickBank® using Adwords® they show you screen shots or even video of their income. Yes, they might be making that much money through ClickBank® but that isn’t the whole story.

To see the whole story you will have to go back in time to when they first started.

They set up their Adwords® account, found a product to promote and started promoting. Did they make money right away? Not likely, but even if they did you have to remember that Adwords bills you at the end of the month and ClickBank® won’t pay you for six weeks. This means that if you have a $3000 bill with Adwords® you still have to pay that before you receive any of your money from ClickBank®. They didn’t tell you that did they.

I have also seen products where they tell you they made over a million dollars using Adwords®. Again this could be true but I am willing to bet that the million dollars is gross income and not net. I personally purchased a rather expensive product that claimed this. Once I got into the product I saw that yes there was income over a million dollars but guess what there were expenses over a million dollars too. The net income was still over six figures but it was divided among a group of people.

But let’s get back to the beginning of this Adwords®/ClickBank® career. Like I said earlier, it is unlikely that they actually made money from their very first campaigns unless they spent some time learning how to optimize their ads to obtain great quality scores (which lowers their prices). They spent more time learning how to write the ads that get the clicks and even more time testing and tracking these ads to get them to be profitable.

So now that you have purchased the product you should be able to do the same thing without doing any work, right? I mean after all they have figured it all out for you.

The answer to that is no, you will have to do as much work to start out as they did because no two niches are the same and they aren’t going to give you all the information about their niche because they don’t want the competition and they don’t want to lose the income.

Does this mean that you can’t learn from the course and start making a decent income?

Absolutely not.

It just means that you have to cut through all the hype and figure out what they aren’t telling you, like the example of telling you they make X amount of money with Adwords® but they don’t tell you how much they spend or how long it took to get to that point.

Once you cut through the hype filled emotional triggers of the sales page remember you will have to do some work to actually achieve any results and it doesn’t matter what the product is or what it promises.

The key thing to remember with any product you purchase is this, “If it won’t move YOU closer to your goals, if it isn’t the next step in your process, you don’t need it now!”

Don’t burn yourself out and become disillusioned by purchasing every product that promises big bucks. More than half of them will disappear in a few months never to be heard from again. That is how some people make their six figure income solely by selling you products that don’t work that tell you how to make six figures.

Set some goals, make a plan, take action and follow that plan. Focus on what you need right now and not what you might need in the future because if you don’t fill in the now you will never get to the future.

This entry was posted on Monday, June 8th, 2009 at 8:35 am and is filed under Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.